How pre-selling strategies can turn leads into clients with Brenna McGowan
This week, Rachel & Lynne are chatting with launch strategist Brenna McGowan about “anticipation marketing” and using content to create warm leads so clients are eager to b
How to make a living from Substack, with Maggie Alderson
This week, Lynne and Rachel are chatting with journalist, editor and novelist Maggie Alderson about how to create a good income stream from Substack. Now three years in with a high
New things we are trying in our business in 2026
This week, it’s Rachel and Lynne as they discuss changes they’re making in their freelance businesses in response to shifting client needs, including experimenting with new
Lessons from entrepreneurs and how it applies to freelancers – with Bernadette Schwerdt
This week, Rachel and Lynne are chatting with friend of the pod, Bernadette Schwerdt, a copy coach, comms expert and ghostwriter, to discuss how writers can build valuable, scalabl
How freelancers can find work through referrals – with Sarah Hubbard
Rachel and Lynne speak with Sarah Hubbard, author of The Intentional Networker, about using referrals and relationship-based networking to find new clients. Sarah shares her MAPP f
How to find time to work on your business
This week Rachel and Lynne are responding to a question from listener Stephanie about how to make time to work on your freelance business. It’s a bit of a choose-your-own adv
Creating customer-centred content with Mat Patterson
This week, Rachel and Lynne are chatting with freelance writer Mat Patterson (morehumancontent.com), who argues small and medium businesses and freelancers should lean into being p
The systems freelancers need to succeed – with Leticia Mooney
Rachel and Lynne chat with freelance business coach Leticia Mooney about building an “engine room” of systems across customer experience, sales and finance so clients f
How to create your own career luck with Mel Barfield
Rachel and Lynne discuss luck, visibility, and career resilience with UK copywriter Mel Barfield, managing partner at Copy or Die, host of the Indie Business Club podcast, and a Fr
How to make money through TikTok and Instagram with Keenya Kelly
Rachel and Lynne discuss how freelancers can use Instagram and TikTok to make money and win clients with guest Keenya Kelly, a social media strategist known as the “TikTok Queen